The ForeSee Blog:
The Art & Science of
Measuring Customer Experience

About Eric Feinberg

As Senior Director, Product Strategy Eric works with product, delivery, sales and marketing teams to ensure Answers Cloud Services brings innovation and operational excellence to its offerings. Since joining ForeSee in 2004, he has contributed to the organization’s strategic growth, particularly providing leadership around mobile solutions. Eric is an elected board member of the Digital Analytics Association (DAA) and an adjunct professor of mobile marketing at the University of California, Irvine Extension. Previously, he worked as a web analyst, multichannel strategy consultant, usability specialist and focus group moderator. Eric is a graduate of the University of Michigan.

Read posts by Eric Feinberg below.

Retail’s Future: Where Customer Experience and Employee Engagement Converge

Satisfied employees lead to satisfied customers.

The evolution of customer and employee expectations is impacting business results for all retailers in a big way.

We recently presented new research that quantitatively validates the causal relationship between retail store employee engagement and customer satisfaction--and how that relationship drives business results. More

What Really Makes Employees Satisfied and Engaged?


Every year, we see headlines touting the results of the latest studies on the American workplace and the mindset of the American worker. And every year, we hear the same thing: average American employees are not satisfied, and it’s primarily because of their bosses.

But is there more to it than that? That’s what the Answers American Employee Study set out to determine. The study applies our proven, patented cause-and-effect methodology to discover what makes American employees satisfied and engaged. More

Categories: Employee Satisfaction

Digital Convergence in Customer Experience

digital-convergence-customer experience

We are in the midst of a shift of how consumers use their mobile devices with retailers. The percentages of buyers and researchers are merging. It used to be that... More

Her & The Potentiality of Mobile


I have been thinking about my year-end blog post for some time. Usually, I put together a summary of key mobile industry-themed posts from the year. But then I saw... More

Categories: Mobile Omnichannel

ForeSee Mobile Update

cxMeasure for Mobile

Today, ForeSee announced significant momentum in mobile in 2013. Our mobile team and mobile solution have grown in size and matured in vision. I thought it was the right time... More