The ForeSee Blog:
The Art & Science of
Measuring Customer Experience

About Peter Malamas

Peter Malamas is an Enterprise Account Manager at ForeSee. His specialty is online solutions that help companies acquire new customers and build stronger relationships with existing customers, using customer experience analytics, digital marketing, and social media. Peter’s experience ranges from individual sales contributor to a leader who’s started-up and consistently grown product lines and business units as Director of Strategic Partnerships at eWayDirect, VP Sales & Product Management at SGA Executive Tracker, and President at idEXEC, an infoGroup company. Peter is based in Manhattan and is a Board Member and Chair of the Educational Committee at the Direct Marketing Club of New York.

Read posts by Peter Malamas below.

Know Your Customer Experience Elephant

know your customer experience

Have you ever heard the story of the two men who had never before seen an elephant, and were peeking at one through tiny pinholes in the holding pen fence... More

The Consumer Products Challenge

consumer products customer experience

Although I work with a wide range of well-known consumer products companies (also known as “consumer packaged goods,” or CPG) and clients, there’s a fairly common theme that arises, especially... More