The ForeSee Blog:
The Art & Science of
Measuring Customer Experience

The Truth About Your Customers: Multichannel Expectations


Truth be told: your customers are multichannel, multi-device consumers of information who expect brands to deliver seamless experiences regardless of the channel in which they choose to engage. Another truth: multichannel customers are better for your business. How do we know? We have the data to back it up.   More

NRF 2015: Before Deciding Where to Invest, Determine What Your Customers Want

Visit ForeSee at NRF 2015

The biggest retail event of the year--the National Retail Federation’s (NRF) “Big Show”--is fast approaching. If you’re planning to attend, you’re likely eager to experience retail’s latest technologies, trends and strategies firsthand. But regardless of what the latest and greatest may be this year, one principle remains constant: the path to retail success begins with satisfied, loyal customers. And satisfied, loyal customers are made when you provide great customer experiences. And understanding how to improve the customer experience starts when you measure the right way. More

2014 Holiday Shopping Trends:
The Results Are In

The Answers Experience Index: 2014 U.S. Retail Edition | Learn More

Today’s release of The Answers™ Experience Index (AXI): 2014 U.S. Retail Edition marks the 10th year we’ve been using ForeSee’s proven customer experience measurement methodology to report on the current state of the retail customer experience during the holiday shopping season.

This year’s report takes a broader view of the marketplace, measuring the customer experience with the largest retailers in the United States as recognized by Internet Retailer’s Top 500 web and mobile commerce sites and the NRF Stores Top 100 Retailers. It’s been another exhilarating year of learning, and we’re excited about the emerging industry trends we’re seeing. More

Digital Government Best Practices for Meeting the Expectations of Today’s Multichannel, Multi-Device Citizens

Download the ForeSee E-Government Satisfaction Index (Q2 2014)

For over 10 years, ForeSee has been measuring and reporting on citizen satisfaction with the digital government experience. In that time, we’ve seen technology evolve – and with that comes... More

Post-NRF Next Steps: 3 Things Retailers Need to Address in 2014

ForeSee NRF Multichannel Customer Experience

With the National Retail Federation’s (NRF) “Big Show”– a blitzkrieg of sorts, throwing the latest retail technology, toys, tips and strategies at attendees – behind us many of you may... More