The ForeSee Blog:
The Art & Science of
Measuring Customer Experience

2014 Holiday Shopping Trends: The Early Returns Are In

2014 Holiday Shopping Trends

In late October we started surveying Americans shopping online, via mobile apps, and in retail chain stores as part of our research for the Answers™ Experience Index (AXI): 2014 U.S. Retail Report, a multichannel, customer experience study that will be published in mid-December. The study will report customer satisfaction scores for the top 100 retail websites, top 30 retail chain stores and top 30 retail mobile experiences.

To date, we’ve collected more than 15,000 survey responses, and we’ll continue to collect data well into December. And while the results are still highly preliminary, we wanted to share a few interesting trends we see materializing across the different shopping channels we’re measuring. More

Digital Government: Making Customer Experience a Priority

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Today’s release of the ForeSee E-Government Satisfaction Index (Q3 2014) marks the 44th consecutive quarter ForeSee has been reporting on citizen satisfaction with government websites. Each quarter, the Index reports citizen satisfaction with federal government department, agency and program websites-and in Q4 of 2013, we expanded the Index to highlight mobile scores. The report serves as performance benchmark for digital government leaders and helps them understand performance from the citizen’s perspective. More

U.K. Retailers and the Mobile Customer Experience Challenge

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The ForeSee Experience Index (FXI): 2013 U.K. Retail Mobile Edition Now Available Download the Report As the uptake of mobile e-commerce increases in the U.K. and across the world, it’s... More

Digital Convergence in Customer Experience

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We are in the midst of a shift of how consumers use their mobile devices with retailers. The percentages of buyers and researchers are merging. It used to be that... More

Customer Experience: Price Doesn’t Matter as Much as You Think

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There’s no question that the Web is an ultra-competitive environment that accounts for a growing percentage of commerce during the holiday season. As found in the recently released ForeSee Experience... More