Do you know how to measure digital’s contribution to your business?
The digital experience plays a critical role in the customer journey, but brands often lack the ability to connect the dots between digital and other channels. Without proper attribution, you might be underestimating and underfunding your digital efforts.
How do you get started? With ForeSee’s CX Measure for Digital Contribution, you can:
- Understand what customers do when they leave your digital channel and why
- Gain insight needed to drive digital improvements that positively impact visitor behaviors
- Begin to accurately measure and represent digital’s contribution