December 17, 2015 |

The 2015 ForeSee Experience Index (FXI): Retail Edition is Here!

We’re thrilled to share with you all the delectable customer experience insights we uncovered in the eleventh annual ForeSee Experience Index (FXI), our study that focuses on holiday retail. The FXI—based on over 40,000 survey responses—is the definitive snapshot into how well major retailers’ web, mobile and store channels met holiday shoppers’ needs and expectations, in addition to how these experiences rank against each other—from the customer perspective. Read More

Categories: Retail
December 8, 2015 |

2015 ForeSee Experience Index (FXI): Did Amazon Regain the Customer Satisfaction It Lost?

We’re in the home stretch of producing our annual commentary on holiday customer satisfaction with the web, mobile and store experiences from the top 50 U.S. and top 25 U.K. retailers. But we’re taking a breather long enough to give you a handful of early insights! Read More

November 19, 2015 |

2015 ForeSee Experience Index (FXI): Early Holiday Retail Insights

The holidays are a busy time at ForeSee! Just like the shopping season, the fielding for our annual holiday research report, the ForeSee Experience Index (FXI) 2015 Retail Edition, is in full swing. For the past decade, we've surveyed holiday shoppers to discover which retailers give them the best customer experiences and which ones fail to deliver. Read More

July 7, 2015 |

Five Ways to Improve the Retail Store Customer Experience with Voice of Customer Analytics

The retail store environment plays a unique role in today’s technology-driven world. Customers develop relationships with companies using a variety of devices and channels, but the brick-and-mortar store adds the element of in-person interaction, where your associates represent the face and voice of your company. If you’re currently measuring the retail store customer experience or looking to start, here are five ways you can get more value from your voice of customer data.   Read More

June 9, 2015 |

Voice of Customer Lessons Learned at the 2015 Answers Summit

ForeSee helps people focus on the customer experience. It allows you to understand what your prospects and customers think about your website. The reason I enjoy their annual client Summit so much is a majority of the content is focused on clients sharing their stories about how they've used voice of the customer analytics to help them make decisions. You basically get an inside look of various marketing departments and how they make decisions. Looking back, here are 8 things that I will take away:   Read More

Categories: Events,ForeSee Products
April 8, 2015 |

The Sirens’ Song and Short Employee Engagement Surveys

Short employee engagement and satisfaction surveys seem to be all the rage these days, promising to check the daily or weekly “pulse” of a company’s employees. This lures HR executives in with the enticing promise of brevity—who has time to conduct an annual employee survey, anyway? But before you set your course, ask yourself: are these surveys accurate, reliable and precise? Can they truly help your company prioritize where and how to improve the employee experience?   Read More

Categories: Uncategorized