October 17, 2016 |

A Salesforce-owned Twitter could still be a win for CX Intelligence

With the fires cooling around a sale of Twitter, there’s still a case to be made for why Salesforce may eventually renew its interest in the social network despite ending talks late last week. It’s also probably the one buyer that could transform Twitter into a platform capable of elevating the landscape of customer experience (CX) intelligence to new heights. Read More

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August 26, 2016 |

How retailers can nail the ‘Buy Online, Pickup In-Store’ experience

For a variety of brick-and-mortar retail companies, there’s an expected practice of allowing customers to purchase products online that they later pick up at a nearby physical store. Nearly one-third... Read More

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July 14, 2016 |

Declining Facebook Engagement? Focus On Satisfaction Instead.

Many of you may have heard that social network giant Facebook recently decided to make a significant change to the algorithm that governs what appears in a person’s main news... Read More

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June 29, 2016 |

Why Email Is Still King (And How To Make It More Powerful)

As some marketers debate the effectiveness of email in a world of spam, smarter email filters from the likes of Google’s Gmail, and an increase in the sheer volume of... Read More

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June 21, 2016 |

What A Captain America Suitcase Can Teach You About The Customer Journey

A version of this article originally appeared on LinkedIn. The other day, my two-year-old son brought home his very first suitcase from the department store, excited for our upcoming trip... Read More

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June 9, 2016 |

In Wireless Provider Customer Satisfaction, T-Mobile Leads The Pack

  Contrary to the assumption that everyone is unhappy with their wireless provider, a new report shows that overall customer satisfaction is fairly high — with ForeSee client T-Mobile leading... Read More

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