February 25, 2014

ForeSee Named “Technology Partner of the Year,” Wins 2014 Gold Stevie® Award for Sales & Customer Service

Judges Recognize ForeSee’s Innovative Customer Experience Measurement and Predictive Analytics Platform That Converts Customer Sentiment into Performance Improvements

ANN ARBOR, MI. (February 25, 2014) ForeSee, the industry’s leading customer experience measurement and predictive analytics solutions for brands and organizations, has received a Gold Stevie® Award for Sales and Customer Service, the top prize in the Technology Partner of the Year category. Presented February 21, 2014, at the Bellagio Hotel in Las Vegas, the Stevie Awards for Sales and Customer Service honor the achievements of sales, business development, customer service, and call/contact center professionals worldwide. ForeSee won a Silver Stevie® Award in the same category in 2013.

ForeSee – the cornerstone of the Answers Cloud Services division of Answers Corp. – was recognized for its role in helping clients save hundreds of millions of dollars by delivering analytically-driven recommendations that resulted in measurably better customer experiences. ForeSee was nominated on the strength of three Customer Experience product innovations introduced in 2013:

  • ForeSee cx360 (Oct. 2013): Groundbreaking on many fronts, ForeSee cx360 is a multichannel customer experience analytics platform that spans all the different touch points for customer engagement as well as the dynamic interaction between those touch points.
  • ForeSee cxReplay for Mobile (May 2013): This first-of-its-kind software-as-a-service solution provides granular visibility into how consumers engage with mobile sites and apps by delivering real-world video replays. Companies can see the taps, swipes and scrolls users make – to rapidly identify visitor struggles and expedite and validate improvements.
  • Word-of-Mouth Index (WoMI, May 2013): Two years of research and testing with more than 300 companies culminated in the introduction of WoMI, the customer word-of-mouth index. ForeSee’s research found that the industry’s prevailing measurement, Net Promoter Score (NPS), overestimates brand detractors by 270% on average – often causing companies to squander millions of dollars on misguided initiatives. WoMI evolves the widely adopted NPS into a more precise and relevant measurement.

“Businesses require a more accurate, precise and actionable way to measure customer engagement, in a way that ties directly to bottom line results,” said David Karandish, CEO of Answers Corp., parent company of ForeSee. “Winning the prestigious Stevie Award for Sales and Customer Service validates our success in helping organizations improve customer experiences through ROI-driven, predictive analytics, improving the success of a company’s customer-facing initiatives and providing the tools and insights it needs to stay ahead of the pack.”

More than 1,500 organizations of all sizes from across the world submitted entries for the 2014 Stevie Awards. Finalists were determined by the average scores of 260 executives and professionals who served as preliminary judges. In total, entries were considered in nearly 120 categories for customer service professionals.

“From our perspective this was the most successful Stevie Awards for Sales & Customer Service yet,” said Michael Gallagher, president and founder of the Stevie Awards. “Not just because of the increase in the number and variety of entries, but in the extraordinary quality of the entries. Judges have told me how impressed they were with the success stories they reviewed this year. All of this year’s Stevie Award winners are truly deserving.”

About The Stevie Awards

Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.StevieAwards.com.

About ForeSee

As a pioneer in customer experience analytics, ForeSee continuously measures satisfaction across multiple customer touch points and delivers critical insights on where to prioritize improvements for maximum impact. Acquired by Answers Corporation in December 2013 and the cornerstone of its Answers Cloud Services (ACS) division, ForeSee delivers superior technology and proven methodology to connect the customer experience to the bottom line. This enables executives and managers to drive future success by confidently optimizing the efforts that will achieve business and brand objectives. The result is better business for companies and a better experience for consumers. Visit www.foresee.com for customer experience solutions.

About Answers Corporation

Answers Corp.’s mission is to connect businesses, organizations and consumers with the right answers. Through its Answers Cloud Services (ACS) division, Answers provides brands and organizations with world-class solutions that span the full consumer lifecycle — from optimizing customer acquisition to analyzing the customer experience to predicting future customer behavior. Privately held, Answers Corp. is headquartered in St. Louis, with offices in Ann Arbor, New York City, Silicon Valley, Cleveland, London, Vancouver, and Tel Aviv, among others. For Answers, visit the premier Q&A community and top 25 comScore site, www.answers.com.

About the Author

Eric drives ForeSee’s marketing strategy, working closely with the company’s product, client service, and sales teams to infuse innovation and operational excellence into its offerings. Since joining ForeSee in 2004, he has contributed to the organization’s strategic growth, particularly providing leadership around mobile solutions. He is the author of several of the company’s thought leadership studies, including the 11th annual ForeSee Experience Index (FXI) and the American Employee Study. Eric is a frequent speaker on customer experience analytics, and marketing best practices. He is a board member of the Digital Analytics Association (DAA) and an adjunct professor of mobile marketing at the University of California, Irvine Extension. Previously, he worked as a web analyst, multichannel strategy consultant, usability specialist and focus group moderator. Eric is a graduate of the University of Michigan.

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